RODAN + FIELDS APPOINTS CHRIS NEWMAN CHIEF FINANCIAL OFFICER

San Francisco, Calif. — August 29, 2016 — Rodan & Fields, LLC ("Rodan + Fields"), a leading prestige skincare brand and community commerce innovator, today announced the appointment of Chris Newman as Chief Financial Officer (CFO), effective immediately. Mr. Newman will oversee all aspects of Rodan + Fields' financial and legal operations to support the Company's significant growth momentum reporting to Diane Dietz, President and Chief Executive Officer.

Mr. Newman brings more than 25 years of experience in finance and operations working with major brands. Most recently, Mr. Newman was Chief Operating Officer of Serena & Lily, a home furnishings and lifestyle retailer, where he was responsible for all operational controls, administrative and reporting procedures and people systems to effectively grow the organization, and ensure financial strength and operating efficiency.

"Chris's extensive background and demonstrated ability to lead a financial function in a complex business environment with an unrelenting focus on serving his company's customers makes him a great addition to the Rodan + Fields team," said Ms. Dietz. "Rodan + Fields continues to achieve exceptional business growth and I could not be more pleased with Chris's appointment to this vital role at such an important time."

"Rodan + Fields Multi-Med Skincare and unique business model are disrupting the skincare industry with unsurpassed growth," said Mr. Newman. "I look forward to building on the positive momentum Rodan + Fields is experiencing as we strive to become a leading global skincare brand."

Prior to joining Serena & Lily, Mr. Newman served as CFO, Executive Vice President and Head of Development at Orchard Supply Hardware and served as its Principal Accounting Officer. Prior to that, he served as the CFO, Senior Vice President and Secretary of Restoration Hardware Holdings, Inc., and Vice President and Chief Financial Officer, Store Operations at Limited Brands, Inc., where he also held various executive positions. He has held various financial positions at PepsiCo, Incorporated. Mr. Newman began his career at J.P. Morgan. He holds a B.A. degree in economics from Brown University.

About Rodan + Fields
Founded by Dr. Katie Rodan and Dr. Kathy Fields, Rodan + Fields' dermatology-inspired skincare products and proprietary, technology-driven social enterprise platform are changing the way people engage in the skincare category, shop for products and care for their skin. In 2007, the company made the unprecedented move out of department stores and into the world of community commerce in order to realize the doctors' vision for providing the closest alternative to a professional skincare experience outside of a medical office and, in the process, empowering entrepreneurial opportunity. Products are available through Rodan + Fields Independent Consultants and at www.rodanandfields.com.

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